Stimulating enterprise development and building small enterprises and international business footprints, Business On-Line Cafe and the WRLymanGroup continues our commitment to sociobusiness collaboration of enterprise development with “Helping Enterprise Ideas …using the currency of Enterprise Success.”
As the U.S. dollar is the currency of U.S. business commerce, reach and frequency is the currency of enterprise commerce. So as the U.S. dollar can utilize a combination of coins to make up the Dollar, reach and frequency has its equivalent of quantitative and qualitative information; the coins of enterprise commerce.
Knowing, documenting, observing, trending, analyzing the reach of an enterprise and the frequency of the reach established by an enterprise permits enterprise modeling, branding, incubation, testing and a constant measurement of current and potential success. In enterprise development, reach and frequency is the currency of commerce.
What is quantitative and what is qualitative information? How does this fit with currency of enterprise and reach as well as frequency? How can knowing the coins of enterprise commerce translate to enterprise success?
Entrepreneurs, Enterprises, and Enterprise Associations have a greater chance of success by using the currency of enterprise commerce and the coins that make up its currency, so…
Quantitative information can best be described as the total numbers of your reach and frequency of reach.
Qualitative information can best be described as the detail available about the total numbers reached as well as the frequency of reach.
If an enterprise store located on a corner, in a city, were to count the total number of persons that passed by this enterprise as well as the total number of persons that came into their enterprise, this store could benefit by knowing this “quantitative” information.
The store would be able to determine how many persons out of the total passing by did it take to get a certain quantity of persons into the store. To get 100 people in its store, it may require a passing public of 1,000; 100 people visit the store for every 1,000 people that pass by.
Trending quantitative information, leads to other enterprise intelligence and an enhanced chance of enterprise success.
Should this store monitor or count the passers by as well as the total actual visitors and then continue to monitor it over weeks and months, this store can see trends for business planning and modeling, including staffing, and more. Useful information emerges. For example, trends by the store may determine that every Wednesday more than 5,000 persons pass by their store and of these 500 persons come in the store.
Quantative Research may determine that outside events on Wednesday increase demands and sales based on increased person traffic and visits on Wednesdays. Many enterprise benefits can be modeled from this trend with more efforts placed on Wednesdays.
Knowing qualitative information, significantly increases and enhances the intelligence of this enterprise store by providing extra information; such as, “of the total persons visiting, how many are men, women, what are their ages, what do they buy, where do they live, what type of cars do they use and more.”
Trending the qualitative information, or more detailed information on persons passing by the store and persons visiting the store, allows better enterprise development and enhanced planning and modeling.
Qualitative Research allows this enterprise store to better tailor store products, services, layout, brands, staffing and more.
Enterprise platforms and using the currency of Enterprise Success …In sociobusiness collaboration,the development of sociobusiness platforms with tools available for entrepreneurs and enterprises to view and trend quantitative and qualitative information as well as the total reach and total frequency of reach of their brands, products and services, provides the same sample of knowing and using Enterprise Research in the currency of Enterprise Success.
Web statistics on sociobusiness platforms allow enterpreneurs and enterprises to monitor, trend and analyze enterprise reach and the frequency of enterprise reach. Top sociobusiness platforms and hosting services actively promote and passively monitor both quantitative and qualitative information. Know your stats and enhance your enterprise success.
From challenging events and challenging environments, small enterprise solutions provide the best in socio/business development, making a Enterprise Ideas a good idea. Small Enterprise Ideas, deliver!
Enterprise Intelligence and Enterprise Opportunities at your fingertips…small enterprise deliver!
Small enterprises, together in culture and commerce…small enterprises deliver.
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